by Marlene Oliveira | Aug 22, 2017 | Nonprofit copywriting how-to, Website content
If you know you need to update your website content and you’re looking for an easy win, let’s start with your Contact Us page content. Writing and improving your organization’s Contact Us page content is pretty straightforward, so it’s something you can complete...
by Marlene Oliveira | Aug 9, 2017 | Blogging, Content marketing, Editorial planning
Earlier this summer, I shared a roundup of posts about how to tackle various nonprofit copywriting projects that I’ve previously featured on this blog. Based on the positive response I received to the copywriting roundup, I decided to create a new roundup for...
by Marlene Oliveira | Jul 25, 2017 | Blogging, Website content
Because I write website content for clients, I occasionally come across some interesting SEO (search engine optimization) – and specifically, keyword optimization – requests. I don’t position myself as an SEO copywriter, but I write digital content for...
by Marlene Oliveira | Jul 11, 2017 | Nonprofit copywriting how-to
Are you thinking about updating a few bits and pieces of your nonprofit’s copy this summer? Planning to get a head start on some larger copywriting projects? Or will you be assigning some of this work to someone else? To make your summer writing assignments a...
by Marlene Oliveira | Jun 27, 2017 | Nonprofit copywriting how-to, Storytelling
Do you have someone lined up to help you write stories for your nonprofit organization? Great! Do you know how to assign a writing task properly? Let’s get you ready to brief your writer so you can get the best stories, as efficiently as possible. Whether your...
