Blog
Messaging and content help for nonprofit communicators
Proactive nonprofit storytelling: being narratively ready
by Marlene Oliveira | Oct 14, 2026 | Storytelling
Are you narratively ready to meet your nonprofit’s storytelling needs? Do you have the right mix of stories to support your organization’s range of objectives and messages? Yes, your nonprofit needs impact stories, but to leverage the power of storytelling across your...
The best nonprofit copywriters
by Marlene Oliveira | Oct 6, 2026 | Nonprofit copywriting how-to, Working with writers
Nonprofit marketing communications is a specialty and when nonprofits are looking for copywriting support, it’s important to work with professionals who specialize in nonprofit copywriting.
So, where do you find these pros? And what sets great nonprofit copywriters apart from the rest? Yes, copywriting is a skill that can be transferred across sectors, but a copywriter who specializes in nonprofit communications comes with a number of bonuses.
What is a brand messaging platform?
by Marlene Oliveira | Oct 2, 2026 | Branding
I’ve received many emails from new clients who wanted “to get the word out,” but who didn’t yet know what, exactly, those “words” were.
This is where a strong brand messaging platform comes in.
How to remove the friction from your nonprofit’s storytelling practice
by Marlene Oliveira | Sep 10, 2026 | Storytelling
Are you tired of the friction caused by scrambling for stories at the last minute? If you regularly field questions like… “Can you get me a story by next week?” "Who can think of someone to interview?" "Haven’t we already done a story like this?" …then it may be time...
Ditch the scramble so you can shape your nonprofit’s narrative
by Marlene Oliveira | Jul 16, 2026 | Storytelling
I'm an advocate for proactive, intentional storytelling because the (very common) last-minute story scramble causes problems. Rushing not only makes things unnecessarily difficult, but reactive storytelling can also create a bigger problem: narrowing audiences’...
Mini case study: working with a nonprofit storytelling partner
by Marlene Oliveira | Jun 16, 2026 | Storytelling
One type of support I particularly enjoy is serving as a nonprofit organization’s storytelling partner; we work side by side to keep storytelling moving forward and strategically aligned. Recently, I updated my story writing package to reflect this partnership...





