Content strategy and copywriting
Get your nonprofit’s marketing communications fundamentals in order
You’re smart, experienced, and under pressure to deliver big results with lean resources. You want to be a relevant, confident and effective nonprofit communicator, which requires strong content foundations for your marketing communications. Whether you’re leading a rebrand, levelling up your messaging, launching a new site, or strengthening your storytelling, you need clear, persuasive content — and a partner who understands the nuances and pressures of nonprofit communications.
I help nonprofit communicators like you get clarity on what to say, how to say it, and how to make it all manageable.
Strategic content support for nonprofit communicators
Get the brand messaging, website, and storytelling content you need to lead with confidence—and make your organization’s voice impossible to ignore.
Success Stories
“Over the last five years, Marlene has delivered exceptional communications strategies, tools, and recommendations through a variety of projects. I always appreciate her approach to stakeholder consultations, which leave our whole team feeling heard and help build consensus around our next steps.”
“When working with Marlene (and we’ve been working together for more than a decade), I’ve always felt that she really cared for and understood our work. It’s never been just about the project. Our communications results are so much better for that.”
“Marlene goes out of her way to ensure project needs are met. Her approach of starting with a messaging strategy helped us tremendously and after going through this experience with Marlene, I think it is the most important part of planning a website.”
Ways we can work together
I help nonprofit communicators and leaders create content that strengthens your communications fundamentals in three main areas: branding, website content, and storytelling. I deliver projects across a range of sizes, from standalone copywriting projects to more significant strategy development and implementation.
Learn more about moflow services, including my pricing and approach.
Brand messaging
Building, clarifying, or refreshing your messaging
Website content
Shaping strategically aligned, effective website content
Storytelling
Crafting your organization’s stories
Why nonprofit communicators choose moflow
Hi, I’m Marlene Oliveira. I’ve worked in nonprofit communications for 25+ years. I started my career working inside a nonprofit, and since 2008, I’ve been supporting dozens of nonprofit organizations as a consultant. When you choose moflow, you’ll work directly with me and can enjoy the peace of mind that comes from being supported by a senior, experienced professional.
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- I understand the demands and complexities of communicating for a nonprofit, and how to help you navigate them.
- I’m dedicated to giving you guidance and tools you can use.
- I’m here to make your role easier by creating content foundations you can build on.
Start with a consultation
Are my services a fit with your needs? Are you ready to talk about building and strengthening your nonprofit’s content together? Let’s set up a consultation call.
SCHEDULE A CONSULTATION
Set up a call with me to discuss your needs and my approach.
MAKE A PLAN
Together, we’ll make a specific plan to help you accomplish your goals.
DEVELOP YOUR CONTENT
I’ll get to work developing the strategy, copy (or both) that you need.
Are you ready to strengthen your nonprofit’s content?
Work with me to strengthen your messaging and content foundations. Here’s how:
- You and I will start with a conversation about your needs.
- I’ll develop a plan to help you accomplish your goals through content.
- You’ll turn over the work to me: creating the content strategy, copy – or both – that you need.
Start by setting up a consultation call with me, and prepare to feel supported in communicating strategically and effectively.