Blog
Messaging and content help for nonprofit communicators
Seven reasons your nonprofit’s next annual report should have a theme
Annual report. Gratitude report. Impact report. These are all variations on a document that summarizes and reports on your nonprofit organization’s previous year.
But are you working with an annual report theme that goes beyond those basic cover lines? Should you? In my opinion, the answer is yes.
Five reasons why designers and developers want you to put content first
Whether content is king, queen or some other player, I believe that developing it should be your first move.
Too often, nonprofits treat content as an afterthought. Problems are created when the need for content is only acknowledged and addressed after design – and in the case of web projects – development.
Here are five reasons designers believe content comes first…
Service spotlight: nonprofit blog planning package
Sorry - this package is no longer available! Does your nonprofit organization have a blog? Would you like to start a blog? Did you know that as many as 95% of blogs are abandoned? It’s easy to set up a blog and publish the first couple of posts. But it’s much more...
Managing blog contributors: nine tips for a smooth review and revision process
There’s a certain aspect of managing blog contributors that can be a difficult or delicate matter: the review and revision process.
But review and revisions are part of protecting the consistency and professionalism of your blog and you need to carry them out with confidence. As managing editor, you are most plugged in to your editorial focus, your audience (and their needs and habits) and of course, your own vision for the blog.
Here are my nine tips for managing blog review and revisions tactfully and effectively
How to come up with content ideas that your nonprofit’s audiences truly value
You want to write and create content that will attract your priority audiences and keep them coming back – to your nonprofit’s blog, newsletter, website, social networks, etc. Here are my tips on how to come up with content ideas:
How to quickly draft basic messaging guidelines for your nonprofit
Does your nonprofit organization have messaging guidelines in place?
Messaging guidelines work hand in hand with your visual identity guidelines to form your organization’s Brand Standards. They should be based on your nonprofit’s clearly defined brand identity and brand personality and will help to ensure the consistency of all of your written communications – from newsletter articles to speeches and presentations to website copy.
You can pull together a very basic messaging guide – and start benefitting from the efficiency you create right away.