Blog
Messaging and content help for nonprofit communicators
Evaluating potential nonprofit blog contributors
by Marlene Oliveira | May 22, 2015 | Blogging
Here are the factors I suggest you consider when evaluating potential nonprofit blog contributors.
Blog post formatting: eight point copy checklist
by Marlene Oliveira | Apr 22, 2015 | Blogging
When new bloggers come on board to contribute to the Nonprofit MarCommunity, the first thing I do is refer them to our editorial guidelines. This ensures contributors write useful and relevant content for our readers that fits with the focus of the blog. Each week, when I review the latest submission, once I know the draft content is in good shape overall, my next step is to ensure the content follows proper blog post formatting.
Good formatting helps with many things, from easier online reading, to search engine optimization and prevention or monitoring of content scraping. Here’s a checklist of eight blog post formatting considerations to look for before you hit ‘publish’.
How to develop a nonprofit annual report theme and structure
by Marlene Oliveira | Apr 8, 2015 | Nonprofit copywriting how-to
Getting ready to write your nonprofit's annual report? Annual report writing is a meaty (and often, political) project, but it can be an opportunity to flex your creative muscle and create clarity where there was once clutter. Writing annual report copy is easier when...
What are your top nonprofit blogging challenges? [survey]
by Marlene Oliveira | Mar 25, 2015 | Editorial planning
I’m developing a new suite of blogging resources and training for nonprofits. However, I need your help to ensure that I’m covering everything you need.
So, if you haven’t yet shared your blogging questions and challenges with me, please do so now by taking this quick survey.
How to write a promotional poster for your nonprofit
by Marlene Oliveira | Feb 25, 2015 | Nonprofit copywriting how-to
Though many of our communications have gone digital, sometimes you just know that a well-placed print item can be an effective way to spread the word about your nonprofit’s program, service or event. So, if a poster (or flyer) really is a smart promotional vehicle to use, here’s a little help with writing one.
Think of posters and flyers, not just as pieces of paper onto which you can slap event details, but as print advertisements. Then, plan and write your copy accordingly by following these steps.
Twitter chat resources and tools for facilitators
by Marlene Oliveira | Feb 19, 2015 | Uncategorized
Lately, I’ve been doing more training about running a Twitter chat and having more conversations about my experiences with creating and facilitating #NPMC chat. These conversations always include a discussion of tools, so here are some of the the tools and resources that have been so important to me as a chat creator and facilitator.



![What are your top nonprofit blogging challenges? [survey]](https://moflow.ca/wp-content/uploads/2015/03/BloggingSurvey.png)

