Blog
Messaging and content help for nonprofit communicators
My perfect client
Over almost five years of consulting, I have been fortunate to work will all kinds of great clients. In fact, one of my clients is pretty much perfect and this post is about her. Why should you care? Because by doing everything right as a client, you will get the best possible outcome from your freelancer!
Non-Profit Communicator Profile: Katherine Moffat, Interim Director, Communications, Second Harvest
The non-profit sector can offer communicators enhanced opportunities for professional development, according to Katherine Moffat, Interim Director of Communications at Toronto’s Second Harvest, the largest food rescue program in Canada. In Katherine’s view, the sector offers significant learning opportunities since professionals are often called upon to stretch their skills and ‘get things done’ with fewer resources and within a more team-oriented culture.
Writing a speech? Ask your speaker these questions
Having previously shared my Ten Essential Steps for Successful Speech Writing, I’d like to elaborate on step #4: interviewing your speaker. Asking these four simple questions will help to make your interview as fruitful as possible…
Non-Profit Marketer Profile: Nicole Paterson, Burlington Public Library
Nicole Paterson is an award-winning marketer who doesn’t let a lack of resources get in the way of achieving her goals. Nicole has worked as the Manager of Marketing Communications at the Burlington Public Library since early 2009 before which her marketing roles in the non-profit sector included Nova Vita Domestic Violence Prevention Services, the Town of Oakville and the YWCA Hamilton.
Walk Away From Your Copy
One of the most valuable steps I build into timelines for any writing project is ‘walk away’ time. It is so important to me that I have time to walk away from a close-to-final draft.
Non-Profit Marketer Profile: Marnie Grona, Director, Marketing & Communications, Imagine Canada
Marnie Grona describes herself as cause-driven, much like the organization for which she works. Marnie is currently the Director of Marketing & Communications for Imagine Canada, an umbrella organization, with a mandate to support and strengthen charities and nonprofits. Marnie’s role includes leading the overall development and implementation of marketing communications strategies, ensuring brand standards are met, overseeing media relations, and providing leadership and development of the organization’s online presence.