Blog
Messaging and content help for nonprofit communicators
Building nonprofit communications capacity, Part 2: the possibilities
Why is building nonprofit communications capacity important? What is it communicators want to achieve with greater capacity? What would greater communications capacity mean for communicators, nonprofits and the communities we serve?
Building nonprofit communications capacity, Part 1: five good ideas
This week, I had the incredible honour of presenting for the Maytree Five Good Ideas event series, facilitating a session on building nonprofit communications capacity.
In keeping with the Five Good Ideas model, I started the session by presenting my ideas on building nonprofit communications capacity. Understanding that pressing needs for nonprofit communicators include skills development, time and resources – and that the latter two are simply part of the reality of working in the sector – I suggested five ideas for taking capacity building into our own hands.
Content, community and creating a foundation
As the year comes to a close, I wanted to share my reflections on what 2013 has meant for my business, along with my plans for 2014.
Formatting a speech for smooth delivery: 12 steps
This time of year is usually speechwriting season for me, and 2013 has been no exception. I really enjoy every step of the speechwriting process including the very last step, the icing on the cake: formatting. Once I’m completely happy with a speech (and so is my client and the nonprofit leader delivering the remarks), it’s time to format the document in a way that supports smooth and successful delivery.
Seven deadly nonprofit copywriting sins: Artez webinar
Today I presented a webinar on nonprofit copywriting with Artez Interactive on Seven deadly nonprofit copywriting sins – and how not to commit them. I was totally thrilled to be invited to present and am especially pleased at the number of nonprofits in attendance – showing how important writing great nonprofit copy really is!
I promised to share a number of links and resources with participants, so here they are.
When to hire an editor versus a copywriter
I’m often contacted by potential clients who think they need a copywriter, but who would actually benefit more from working with an editor. In order to get the right talent for your job, it’s important to understand which professional can deliver the best results for you. The lines can seem a bit blurry at times and in fact, there are many pros who offer both editing and writing services. But it’s important to clarify which skills you need for your project, no matter who you hire.