Blog
Messaging and content help for nonprofit communicators
Sponsorship sell sheet: done-for-you outline
Do you use “sell sheets” in your nonprofit’s sponsorship packages? Commonly used in corporate product launches, a sell sheet (or sales sheet) offers at-a-glance information about the benefits, features and specifications of an offering. Since they are concise and...
50 minute work segments: my key to maximum productivity
What do I do when I really need to get things done? I get things done. How? Through 50 minute work segments. I’m always entertained by the countless applications and ‘hacks’ geared to accomplishing more in a workday, because for me, it’s simple. If I need to write,...
FREE WEBINAR: How to format your nonprofit’s website copy
Writing for the web isn’t complicated. In many ways, it’s an easier style and format. If you’re already a writer, there are a few editing and formatting tweaks that will help you to transform your copy into web copy. And you’ll discover these tweaks in my webinar, How...
Four questions to ask event organizers before writing speeches for nonprofit leaders
How do you write a speech for a nonprofit leader that really connects with audience members? How do you figure out the balance between the messages you want to deliver and those your audience wants to hear? You ask questions. Excellent speech writing requires an...
Podcast recommendations for nonprofit content marketers
I love podcasts. Do you? When I head out for walks, runs and…when I do the dishes, those earbuds are likely going in! As a content marketer, there is always so much to learn and in the last 18 months or so, I’ve really latched on to podcasts as a way to stay current...
Ask these six questions to write a better nonprofit annual report
When you’re gathering the information you need to write a nonprofit annual report, what do you do? Do you send out an email asking internal players for their updates and reports? Do you take it one step further and set aside time to speak with internal stakeholders?...