Blog
Messaging and content help for nonprofit communicators
FREE WEBINAR: How to format your nonprofit’s website copy
by Marlene Oliveira | Nov 5, 2014 | Nonprofit copywriting how-to
Writing for the web isn’t complicated. In many ways, it’s an easier style and format. If you’re already a writer, there are a few editing and formatting tweaks that will help you to transform your copy into web copy. And you’ll discover these tweaks in my webinar, How...
Four questions to ask event organizers before writing speeches for nonprofit leaders
by Marlene Oliveira | Oct 15, 2014 | Nonprofit copywriting how-to
How do you write a speech for a nonprofit leader that really connects with audience members? How do you figure out the balance between the messages you want to deliver and those your audience wants to hear? You ask questions. Excellent speech writing requires an...
Podcast recommendations for nonprofit content marketers
by Marlene Oliveira | Oct 1, 2014 | Professional development
I love podcasts. Do you? When I head out for walks, runs and…when I do the dishes, those earbuds are likely going in! As a content marketer, there is always so much to learn and in the last 18 months or so, I’ve really latched on to podcasts as a way to stay current...
Ask these six questions to write a better nonprofit annual report
by Marlene Oliveira | Sep 17, 2014 | Nonprofit copywriting how-to
When you’re gathering the information you need to write a nonprofit annual report, what do you do? Do you send out an email asking internal players for their updates and reports? Do you take it one step further and set aside time to speak with internal stakeholders?...
Are you giving yourself time to think when writing?
by Marlene Oliveira | Sep 3, 2014 | Creativity and finding inspiration, Productivity
Have you ever noticed that the busier we get and the more that we are expected to deliver, time to think is getting sacrificed? It feels to me like we’re expected to just jump straight into every single task – whether answering an email or writing a speech – with a...
The completely redesigned moflow.ca
by Marlene Oliveira | Sep 2, 2014 | Uncategorized
Have you noticed that moflow.ca looks totally different now? After months of planning, rebranding, rethinking, redesigning and rebuilding I’m so thrilled with my new and very much improved website. I’ve been working with Mike Mella of Be Like Water, to tackle many,...




