Blog
Messaging and content help for nonprofit communicators
How to get people to read and click on your nonprofit’s emails
When you’re crafting emails for your nonprofit, you need to get people to open the message – so you need to know how to write great email subject lines. But once the message has been opened, what can you do to ensure people keep reading your message and then click on your links?
![Copywriting kick-start formula [including pdf worksheet]](https://moflow.ca/wp-content/uploads/2016/08/CopywritingKickStart.png)
Copywriting kick-start formula [including pdf worksheet]
The hardest part of a copywriting project can be getting started. Have you ever let yourself be defeated by the blank page? Allowed it to push you into distraction, procrastination or even panic? I have a formula - a kick-start process - for getting past that annoying...
Should you use content themes in your nonprofit’s editorial calendar?
Do you plan your nonprofit’s blog or newsletter using monthly content themes? Do you plan out the topics you’ll feature each month based on a specific editorial focus? Should you?
Seven reasons your nonprofit’s next annual report should have a theme
Annual report. Gratitude report. Impact report. These are all variations on a document that summarizes and reports on your nonprofit organization’s previous year.
But are you working with an annual report theme that goes beyond those basic cover lines? Should you? In my opinion, the answer is yes.
Five reasons why designers and developers want you to put content first
Whether content is king, queen or some other player, I believe that developing it should be your first move.
Too often, nonprofits treat content as an afterthought. Problems are created when the need for content is only acknowledged and addressed after design – and in the case of web projects – development.
Here are five reasons designers believe content comes first…
Service spotlight: nonprofit blog planning package
Sorry - this package is no longer available! Does your nonprofit organization have a blog? Would you like to start a blog? Did you know that as many as 95% of blogs are abandoned? It’s easy to set up a blog and publish the first couple of posts. But it’s much more...