Blog
Messaging and content help for nonprofit communicators
Online communities for marketing and communications in nonprofit organizations
How supported do you feel in your work? Are you the lone communicator at your organization? Are you connected to a group of people doing marketing and communications in nonprofit organizations?
If you don’t already have a peer group in place (and even if you do) I want to make sure you know about a few online networking opportunities.
![Nobody wants to read your nonprofit’s content [book review]](https://moflow.ca/wp-content/uploads/2016/09/Presssfield-review.png)
Nobody wants to read your nonprofit’s content [book review]
Despite every social media post you've seen in the last few days, summer is not yet officially over. However, the "summer reading" part of it is for me. The good news: my summer reading left me with a book that I think might help nonprofit communicators! I’ve heard...
How to get people to read and click on your nonprofit’s emails
When you’re crafting emails for your nonprofit, you need to get people to open the message – so you need to know how to write great email subject lines. But once the message has been opened, what can you do to ensure people keep reading your message and then click on your links?
![Copywriting kick-start formula [including pdf worksheet]](https://moflow.ca/wp-content/uploads/2016/08/CopywritingKickStart.png)
Copywriting kick-start formula [including pdf worksheet]
The hardest part of a copywriting project can be getting started. Have you ever let yourself be defeated by the blank page? Allowed it to push you into distraction, procrastination or even panic? I have a formula - a kick-start process - for getting past that annoying...
Should you use content themes in your nonprofit’s editorial calendar?
Do you plan your nonprofit’s blog or newsletter using monthly content themes? Do you plan out the topics you’ll feature each month based on a specific editorial focus? Should you?
Seven reasons your nonprofit’s next annual report should have a theme
Annual report. Gratitude report. Impact report. These are all variations on a document that summarizes and reports on your nonprofit organization’s previous year.
But are you working with an annual report theme that goes beyond those basic cover lines? Should you? In my opinion, the answer is yes.