Blog
Messaging and content help for nonprofit communicators
Narrative research for nonprofit communicators: three reports from FrameWorks
by Marlene Oliveira | Oct 14, 2021 | Storytelling
How do narratives fit into your work as a nonprofit communicator? Lately, I’ve had narratives on my mind - primarily thinking about the fact that the term is used often, with very different meanings. While pondering (and researching) narratives late last month, I...
Working with an external web content strategist: making the case
by Marlene Oliveira | Sep 23, 2021 | Website content
Over the last few years, my website content strategy package has become my most popular service. So, why are so many nonprofit communicators seeking the help of an external website content strategist? You might hesitate to take this approach because as a...
Quickly update stale nonprofit web pages: roundup of copy prompts
by Marlene Oliveira | May 23, 2021 | Website content
Are you looking for a couple of nonprofit communications “quick wins"? I’ve been thinking about how satisfying a quick win or two would feel for you right now. And knowing that out-of-date web copy can feel like a burden or distraction, I realized that I have a simple...
Optimizing nonprofit communications for an organization with no communications staff
by Marlene Oliveira | Mar 3, 2021 | Branding, Marketing communications
In early 2020, I started working with AlphaPlus, an organization that helps adult literacy education professionals in Ontario to incorporate digital technology in their work. With a relatively new strategic plan in place, AlphaPlus’ Executive Director Alan Cherwinski...
Internal copy review pet peeves – and help with getting useful feedback [includes swipe copy]
by Marlene Oliveira | Feb 19, 2021 | Nonprofit copywriting how-to, Productivity
When you request an internal copy review, how often do you get the subject matter guidance and input you’re seeking? How often do you get a mess of unhelpful revisions that you have to sort through? Last year, I worked on a big copy project for a client at a large,...
Website copywriting package for nonprofit organizations
by Marlene Oliveira | Jan 12, 2021 | Nonprofit copywriting how-to, Website content
Are you ready for strong web copy that works for your nonprofit? Learn about my “Core content web copy package” for nonprofit organizations. And then contact me to get started.




![Internal copy review pet peeves – and help with getting useful feedback [includes swipe copy]](https://moflow.ca/wp-content/uploads/2021/02/sharable-boxes-3-400x250.png)
