Blog
Messaging and content help for nonprofit communicators
Building your nonprofit’s communications fundamentals in the right order
Are you looking for a deliberate, structured approach to strengthening your organization’s marketing communications? Do you need to build or rebuild your nonprofit’s communications fundamentals? There are many reasons you might need to strengthen, improve or adjust...
Are your nonprofit’s communications strategically aligned?
Are your marketing communications directly connected to your organization’s strategic plan? In my work with nonprofit leaders and communicators, we often need to start by returning to the basics. I ask for a copy of their organization’s strategic plan to connect the...
Content updates or rethink your nonprofit’s website content approach?
What is the state of your nonprofit organization’s website content? Do you simply need to make a few content updates, or is it time to rethink your overall website content approach? Web copy updates vs. new website content strategy Here's my help with deciding which...
Upcoming webinar: Getting your communications fundamentals in order
Later this month, I’ll be returning as a speaker in Maytree’s Five Good Ideas series. The Maytree team is giving me the opportunity to present a topic that distills the lessons I’ve learned from working with nonprofit organizations for 14 years - and from 8 years as a...
Narrative research for nonprofit communicators: three reports from FrameWorks
How do narratives fit into your work as a nonprofit communicator? Lately, I’ve had narratives on my mind - primarily thinking about the fact that the term is used often, with very different meanings. While pondering (and researching) narratives late last month, I...
Working with an external web content strategist: making the case
Over the last few years, my website content strategy package has become my most popular service. So, why are so many nonprofit communicators seeking the help of an external website content strategist? You might hesitate to take this approach because as a...