Blog
Messaging and content help for nonprofit communicators
I’m weary of being leery about mix-ups between wary and weary
I detect confusion about weary, wary, leery and leary…
There’s diabetes and then there’s diabetes: a case for segmentation
The importance of focusing on a specific target audience goes without saying, but as I worked on a recent diabetes project, I was struck by the power of its example.
Getting unblocked: when a writing project looms large
In the last month, I’ve tackled an unusually large volume of work. Great news for any freelance professional, but a challenge nonetheless: having to be both creative and prolific under pressure. In my current situation, writer’s block would be deadly.
moflow blog: communicating in the nonprofit sector
As I prepare to launch this blog, I figure a little context is in order.
Text Message Campaigns for Nonprofits: Toronto Cause Marketers Meetup
My notes from the March 25 Cause Marketers Meetup – Talking with our thumbs: text message campaigns for nonprofits
Ten Essential Steps for Successful Speech Writing
Do you want your speeches to do more than just present information? Successful speeches are written to inform, but also to motivate, inspire and engage your audience. When crafting your next speech, follow these ten essential steps to maximize your impact…