by Marlene Oliveira | Nov 19, 2014 | Productivity
What do I do when I really need to get things done? I get things done. How? Through 50 minute work segments. I’m always entertained by the countless applications and ‘hacks’ geared to accomplishing more in a workday, because for me, it’s simple. If I need to write,...
by Marlene Oliveira | Nov 5, 2014 | Nonprofit copywriting how-to
Writing for the web isn’t complicated. In many ways, it’s an easier style and format. If you’re already a writer, there are a few editing and formatting tweaks that will help you to transform your copy into web copy. And you’ll discover these tweaks in my webinar, How...
by Marlene Oliveira | Oct 15, 2014 | Nonprofit copywriting how-to
How do you write a speech for a nonprofit leader that really connects with audience members? How do you figure out the balance between the messages you want to deliver and those your audience wants to hear? You ask questions. Excellent speech writing requires an...
by Marlene Oliveira | Oct 1, 2014 | Professional development
I love podcasts. Do you? When I head out for walks, runs and…when I do the dishes, those earbuds are likely going in! As a content marketer, there is always so much to learn and in the last 18 months or so, I’ve really latched on to podcasts as a way to stay current...
by Marlene Oliveira | Sep 17, 2014 | Nonprofit copywriting how-to
When you’re gathering the information you need to write a nonprofit annual report, what do you do? Do you send out an email asking internal players for their updates and reports? Do you take it one step further and set aside time to speak with internal stakeholders?...