by Marlene Oliveira | Jan 17, 2014 | Productivity
This week, I had the incredible honour of presenting for the Maytree Five Good Ideas event series, facilitating a session on building nonprofit communications capacity. In keeping with the Five Good Ideas model, I started the session by presenting my ideas on...
by Marlene Oliveira | Dec 20, 2013 | Uncategorized
As the year comes to a close, I wanted to share my reflections on what 2013 has meant for my business, along with my plans for 2014. 2013: developing a community Early in 2013 I was inspired to build an online resource and community for my clients, friends and...
by Marlene Oliveira | Oct 17, 2013 | Nonprofit copywriting how-to
This time of year is usually speechwriting season for me, and 2013 has been no exception. I really enjoy every step of the speechwriting process including the very last step, the icing on the cake: formatting. Once I’m completely happy with a speech (and so is my...
by Marlene Oliveira | Sep 12, 2013 | Nonprofit copywriting how-to
Today I presented a webinar on nonprofit copywriting with Artez Interactive on Seven deadly nonprofit copywriting sins – and how not to commit them. I was totally thrilled to be invited to present and am especially pleased at the number of nonprofits in...
by Marlene Oliveira | Aug 16, 2013 | Working with writers
I’m often contacted by potential clients who think they need a copywriter, but who would actually benefit more from working with an editor. In order to get the right talent for your job, it’s important to understand which professional can deliver the best results for...