Today I presented a webinar on nonprofit copywriting with Artez Interactive on Seven deadly nonprofit copywriting sins – and how not to commit them. I was totally thrilled to be invited to present and am especially pleased at the number of nonprofits in attendance – showing how important writing great nonprofit copy really is!
I promised to share a number of links and resources with participants, so here they are.
Tools mentioned during the presentation:
- The Getting Attention Nonprofit Tagline Database: a great source of existing nonprofit taglines and guidance on how to create one.
- Acronym Finder.com: If your nonprofit uses an acronym, check this database to see who you’re competing against.
- The Marketing Personas Worksheet at Nonprofit Marketing Guide.com: to help you drill down into the audience for each of your communications.
Next, the Seven deadly nonprofit copywriting sins audit checklist.
A summary of the creativity-boosting nonprofit copywriting tips I presented:
A quick one-question survey to help me help you with resources on writing content for nonprofit websites.
And finally, my presentation slides!
I hope that all attendees enjoyed the presentation the recording of which I’ll link to here when it’s up!
Here's the webinar recording!
During the Q&A after the presentation, I also mentioned some copywriting resources. Here they are: