Services

Content planning and copywriting for nonprofits

You want to produce better content for your nonprofit organization. You don’t have the time or frankly, the mental space (as you run from meeting to meeting, task to task) to do it all on your own. But you need content! Content that engages readers and compels them to take action.

I can help you to create the content your nonprofit needs

(To find out why I only work with nonprofit clients, read my story.)

Copywriting services and packages

Content planning services and package

Copywriting: taking content creation off your plate

You know what content you need to create, but just don’t have the time for the actual writing. I can handle it for you.

My experience and expertise translates into a smooth and easy process for you.

  • You get copy that is clean, clear and engages your audiences with your brand.
  • You spend less time on briefing and revisions (I take pride in delivering a ‘close to final’ first draft).
  • Your deadlines are met and your projects are worry-free!

Storybank starter package: profile/case study writing – $2,980*

You know that you need to tell more stories and your nonprofit has amazing community members (donors, volunteers, participants, etc.) to highlight. Build your library of stories for use in your blog, newsletter, website, annual reports, direct mail, press kits and more. Create a bank from which you can pull excerpts and quotes into social media updates, sponsorship kits, speeches, presentations and more.

This package includes: Copywriting of four profiles or case studies 

Learn more about the Storybank starter package


Core content web copy package – $2,995*

When was the last time you updated your nonprofit’s website copy? Your site is your digital home base and needs useful, compelling copy that inspires action. This package includes:

Web copy mini-strategy: I’ll work with you to determine web copy audiences, goals, key messages, and calls to action for key pages.

Writing content for five key web pages. You choose: About, Services, Home, Contact, Donate, Volunteer, Media Centre – what web copy is in greatest need of attention?

Learn more about the Core content web copy package


What content do you need me to write?

Here are more examples of copywriting projects I can complete for you:

  • Annual reports
  • Executive speeches
  • Media releases and media kits
  • Branding guidelines
  • Print marketing materials
  • Executive bios
  • Consumer health information

“I approached Marlene to write web copy after weeks of trying to get the process started on my own but finding myself getting more and more frustrated. Marlene’s ability to break down the process and make it simple was such a relief. Working together we identified key audiences so that she could focus on engaging and persuasive copy. I learned a lot from Marlene’s expertise and am very happy with the resulting web copy.”

Laurie Schertzer, Director of Communications

Canadian Music Therapy Trust Fund

Here are more testimonials from my clients

Content planning: making content creation easier for you

Do you struggle with delivering great content, consistently? A realistic plan makes creating content for your website blog or newsletter easier – and the content itself more effective. It’s worth investing in getting your plan right.


Website content strategy package: $3,000 – $4,500

Are you preparing for a website build or redesign for your nonprofit organization? You should start with a website content strategy. This package includes a documented website content strategy that outlines the decisions we make together about your site’s purpose/communications objectives, priority audiences, key messages (per audience), voice and tone, desired actions/outcomes, and priority topics/proposed navigation.

Learn more about the Website content strategy package.


Start a Better Nonprofit Blog PLUS package – $795*

To publish a manageable blog that supports your organization’s goals, you need to start with a strong, realistic plan. This package includes:

Full access to my online, video-based course, Start a Better Nonprofit Blog

One month of one-on-one support including three phone calls (kick-start, progress and wrap-up) and review of your draft blogging plan.

Learn more about the Start a Better Nonprofit Blog PLUS package


“Marlene was so easy to work with to help me design a staff newsletter. This was a project I had been putting off as I didn’t know how to start. Marlene walked me through the process, step by step, involving me in the outline and design to meet the needs of my workplace. She listened to those needs and we worked together to achieve our goal of creating a simple but effective communication tool. Marlene was great to work with, very friendly, easy-going and very professional!”

Carol Petryschuk,Program Manager

Dufferin Area Family Health Team

*We need to talk; your details and needs could affect package prices.

Are you ready for better content? Get in touch!

Email me at contact@moflow.ca about that project you want to get started – and finished – with my help. You have an idea of my pricing, and once I know more about your needs, I’ll send you a specific quote and project timeline, pronto!

If this is all new to you, you might appreciate these articles about working with freelance copywriters.