January 28, 2015 marks a big milestone for me; moflow is now seven years old! And to celebrate seven years in business, I’m giving away TWO free registrations to my online course on nonprofit website copywriting, Write Better Nonprofit Websites.
Whether you like doing it or not, if you’re a nonprofit marketer or communicator, you write. In fact, today’s marcom pros might just write more than ever before. But we don’t all come to this line of work from a writing background, which means a little guidance and reference material can help. To that end, I have a book recommendation for you: Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content by Ann Handley.
In her introduction, Handley explains that […]
Have you noticed that moflow.ca looks totally different now? After months of planning, rebranding, rethinking, redesigning and rebuilding I’m so thrilled with my new and very much improved website.
I’ve been working with Mike Mella of Be Like Water, to tackle many, many changes and improvements. Here are the highlights:
Earlier this year, I worked with Katherine Moffat to develop a new visual identity for moflow. The design of my new site incorporates this new identity, including an additional font, new colours and […]
Finding the right person to create your online presence can be nerve-wracking – would you agree?
In the last year, I’ve found myself needing two websites built: nonprofitmarcommunity.com and the site for my course,writebetternonprofitwebsites.com. For a number of reasons, I used a different pro for each, neither one of which was my main ‘go-to’ web developer (who will soon be redesigning moflow.ca).
The Nonprofit MarCommunity is one year old today! I've written about it over on the Nonprofit MarCommunity blog, but since it's a moflow offering, I just had to mention it here.
What happens when you bring together a room full of people who have a shared interest in and desire to build communications capacity for nonprofits? You get many, many good ideas.
Over the last few days, I’ve been blogging about a session I delivered last week for Maytree called Five Good Ideas About Building Nonprofit Communications Capacity. I walked away from the session with a huge bundle of papers absolutely filled with amazing insights and ideas from participants. In fact, there were far more insights offered during the session than we could possibly have shared back to the group within our time frame, so I committed to finding a way to bring them all together and share them. That sharing has taken the form of this blog series.
As nonprofit communicators, we know that building our capacity to communicate is important because there is so much we want to achieve. But it can feel like so much is outside of our control and it’s not always obvious what steps we can take as individuals to move in the right direction.
Over the last few days, I’ve been blogging about a session I facilitated for Maytree last week on building nonprofit communications capacity. During the session, after I shared my ideas about building capacity, I used the rest of our time to glean insights from the participants in the room, on the webcast and following on Twitter.
I first asked participants to answer the question: “What would you be able to accomplish with greater communications capacity?”
Why is building nonprofit communications capacity important? What is it communicators want to achieve with greater capacity? What would greater communications capacity mean for communicators, nonprofits and the communities we serve?
As the year comes to a close, I wanted to share my reflections on what 2013 has meant for my business, along with my plans for 2014.