Are your marketing communications directly connected to your organization’s strategic plan? In my work with nonprofit leaders and communicators, we often need to start by returning to the basics. I ask for a copy of their organization’s strategic plan to connect the...
Upcoming webinar: Getting your communications fundamentals in order
Later this month, I’ll be returning as a speaker in Maytree’s Five Good Ideas series. The Maytree team is giving me the opportunity to present a topic that distills the lessons I’ve learned from working with nonprofit organizations for 14 years - and from 8 years as a...
Optimizing nonprofit communications for an organization with no communications staff
In early 2020, I started working with AlphaPlus, an organization that helps adult literacy education professionals in Ontario to incorporate digital technology in their work. With a relatively new strategic plan in place, AlphaPlus’ Executive Director Alan Cherwinski...