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What materials should you review when conducting a communications audit for your nonprofit organization? I’ve been working in communications for long enough that the idea of an audit still conjures up a visual of print materials strewn across a boardroom table....
Conducting a communications audit for your nonprofit organization is inherently valuable (plus, skipping your communications audit is risky). But when you’re ready to move forward with your audit, there’s something simple you can do to get the most out of it: start...
When you hear “communications audit,” what’s your first reaction? Do you immediately push back against the idea? Is your instinct to set it aside and get on with pressing projects? These reactions are understandable: an audit takes time and resources that you may feel...