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This offer comes with a 30-Day Money-Back Guarantee!

What you will learn

Inside Start a Better Nonprofit Blog, you will learn about:

>> How to establish your blog’s purpose, audience and measurable goals, aligning these critical elements with your organization’s priorities to help you get more buy-in and support.

>> My formula for generating more blog post topics than you need, so you’ll never be stuck for ideas again.

>> Where to look for the right blog contributors so you can feature a variety of voices and don’t have to go it alone.

>> Using a one-month content plan template to build your editorial calendar: ensuring a content mix and blogging frequency you can manage.

Who this course is for (and not for)

Start a Better Nonprofit Blog is for you if:
1. You are new to nonprofit communications - or you're not so new, but you lack blogging experience 
2. You are looking for help with the content and strategy side of blogging
3. You want a solid blog planning framework to follow; skipping the 'figuring it out' time 
This course is NOT for you if you:
1. Have already established a successful nonprofit blog
2. Are looking for help with the technical aspects of blogging, such as site development, tech tools, etc.
*Note: this course is ONLY for those ready to roll up their sleeves and do the work – I’ll be your guide, but the results will only come from your effort.

If starting a better nonprofit blog is a priority, then you have no more excuses

Who isn't? The training is broken up into manageable steps and short videos: the shortest video is six minutes long, the longest is 24 minutes. You can watch the videos and do the work at your own pace.
Don’t have a budget for professional development?
I’ve priced this course as affordably as possible because I want you to start your blog on a strong foundation. If your organization doesn’t have the $109 USD in the budget but you want to become a better blogger, make this small investment in yourself.
Not sure it will apply at your organization/in your sub-sector?
This training is principle-based. I’ve designed it to work for a wide range of nonprofit organizations – and it has! 

Don’t take my word for it

“I now feel prepared to finalize my blog plan and integrate a blog editorial calendar into an organizational editorial calendar, as well as to defend the time and energy required to get our blog going. A great introduction and the right resources to create a plan - and a blog - that meets my, my organization’s and our audience’s needs.”

Kathe Rogers

Communications Manager, The Stop Community Food Centre

"As a result of Marlene's blogging training, we have made some big changes. Our blog content is better planned now. We have new ideas about what we can write - as well as the potential formats for the posts. I just loved the handouts. Probably one of the best – and most relevant – courses I've taken in a long time!"

Markus Stadelmann-Elder

Director of Communications, Maytree

"This course was short and sweet but also provided everything a nonprofit marketer needs to think about when starting a blog. Marlene's supplemental materials and handouts are always so well organized, concise and helpful! I also liked the way she laid out specific steps of the planning process in detail."

Kelly Rembold

Marketing Specialist, Lark Enterprises, Inc

Get Start a Better Nonprofit Blog for $109 USD

Here's exactly what you'll find inside
Start a Better Nonprofit Blog consists of six video-based course modules with assignments and worksheets – so you can watch and do the work at your own pace. Here’s what you’ll learn inside the course:
  • Module 1: Establishing your purpose, audience, goals
  • Module 2: Coming up with content ideas
  • Module 3: Your blog’s contributors
  • Module 4: Evaluating your capacity
  • Module 5: Creating your editorial calendar
  • Module 6: Blog promotion basics
    Along with the training videos, you’ll get a suite of worksheets and checklists to guide you through every step of the process. You'll also access a suite of course bonuses:
    -Anatomy of a Blog Post training video
    -How to create editorial guidelines training video
    -Blog post formatting checklist
    -Template volunteer blogger role description
    -Resource guide: filled with links to point you in the right direction and help you to do the work
    -Short quizzes to test your knowledge and a certificate of completion to reward you for finishing the work

Still Not Sure?

No worries. This course comes with a

30 Day Money-Back Guarantee!

I’m confident that if you do the work and follow the steps outlined in the course, you’ll get great results.
But what if you find that my system doesn’t work for you?
No problem. I offer a 30-day, 100% money back guarantee.
So, if for any reason you're not happy, you can get your money back within 30 days.
Just contact me and I’ll refund your money. There is no risk!

After your purchase, you'll get your registration details and access to all of the course materials. I look forward to guiding you through the blog planning process - and setting you up for blogging success!

Thank you,

Marlene Oliveira